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TRIPLE BOTTOM LION

sustainability is just, good business

Above photo is from one of the Black Lives Matter rallies in State College, Pennsylvania, home of Penn State's University Park campus. Sustainability is not possible without equality and diversity. This is a core value of the Center for the Business of Sustainability.

Triple Bottom Lion is the official blog for the Center for the Business of Sustainability at the Smeal College of Business.

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We believe...Sustainability is built on fundamentals

With our social media team, we at the Center for the Business of Sustainability have been sharing our core values. (Scroll down to the bottom of this post to see the complete list of values) Follow us on LinkedIn or Twitter (@smealsustain) so we can hear your perspective on these values. We feel very strongly about them and would love to hear your thoughts, critiques, ideas, and perspectives. My thoughts on what it means to be "built on fundamentals"? First, sustainability is the new standard that old fundamentals must reach. As always and forever, the business must be profitable, delight the customer, and efficiently manage resources—but that’s not enough anymore. The business must be ecol

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