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Just released: 30 Under 30 Using Business for a Better World


As the Director of Sustainability at the Smeal College of Business, it is my responsibility to keep my mind constantly steeping in a solution of: 1 part business, 1 part technology, and 1 part each of environmental and social impact, including emerging science, news and events. (Stir together and steep for years until it reaches desired level of understanding).

In "That's News to Me" I share what I am reading with the growing Triple Bottom Lion community. The current book I am reading is I am Malala by Malala Yousafzi.

My notes - 4 Paths to Business for a Better World

GreenBiz's "30 Under 30" list is always an impressive list of innovators using the power of business and markets to create a better world. I was struck this year by the number of paths they have taken to their work. I count four types of paths, but there are probably more:

  • Intrapreneur: haven achieved notoriety in their traditional role they create a new value space within an existing enterprise

  • Entreprenuer: driven by a certain life experience (something inspiring or heartbreaking), they launch a new venture

  • Big to Gig: with skills, knowledge and networks honed in a large, incumbent enterprise, they take a big leap to a new venture in the "gig economy"

  • Non-profiteer: where there isn't a business model, there's a non-profit willing to take the risk and take a stand

Enjoy the 30 under 30.

The 2018 GreenBiz 30 Under 30 (GreenBiz)

Image credit: GreenBiz

The honorees were nominated by readers around the world, with the help of the World Business Council for Sustainable Business, and selected by GreenBiz.

"This year's "30 Under 30" hail from megacities, suburbs and small towns across four continents. They include CEOs, engineers, researchers, entrepreneurs and analysts. They belong to industries as varied as agriculture, construction, transportation, energy, healthcare, finance, retail, chemicals and entertainment.

Twelve members of this year’s cohort work within some of the world’s largest corporations, including Amazon, BASF, Campbell Soup, CBS, Eaton, FedEx, Gap and RoyalDSM. Others are making waves in the business world from various other perches, including government, startups, nonprofits, universities and labor groups."

Check out all the 30 Under 30...you will be inspired by their ideas and vision

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